Corporate environmental responsibility and the optimization of waste material recycling from production have become increasingly important competitive factors in business today. Recycling Coach Katja Laitinen provides free support to companies that have signed a producer responsibility transfer agreement with Sumi, helping them develop practical solutions for recycling and waste sorting.
“I am an environmental engineer with a passion for circular economy and service development.”
“As a recycling coach, I help companies streamline their source separation and sorting processes,” Katja explains. Most businesses are eager to start sorting their packaging waste. “Companies want to make an effort and do things right. Recycling materials is seen as an important way to make a positive environmental impact.”
How does a Recycling Coach Help?
With Katja’s guidance, businesses receive practical solutions to improve their recycling and waste management processes. The on-site consultation and guidance are free of charge for Sumi’s contractual partners. During the visit, the following areas are covered:
- Mapping material flows – Identifying what types of waste are generated, where, and in what quantities
- Selecting suitable collection containers – Efficient waste management reduces costs and simplifies daily operations
- Training staff and setting guidelines – Establishing best practices and clear rules to ensure waste management success
- Industry-specific solutions – A tailored recycling concept that meets the company’s unique needs
Recycling improvements go beyond just waste management. Katja’s training also covers packaging design, including:
- Designing packaging to be as recyclable as possible
- Enhancing the company’s own packaging waste recycling
- Evaluating the materials used in purchased packaging
What are the business benefits of recycling?
For companies, recycling provides significant benefits both financially and in terms of corporate responsibility. Efficient packaging recycling is not just an environmental initiative—it can also improve business operations in multiple ways.
Cost savings – Lower waste management costs free up resources for other business investments and development. Less mixed waste means reduced landfill and processing fees, directly cutting company expenses.
Lower carbon footprint & reputation boost – Recycling helps companies reduce their carbon footprint, supporting sustainability goals and enhancing reputation among customers, investors, and partners. As more consumers and businesses prefer environmentally responsible companies, sustainability efforts can be a major competitive advantage.
Improved resource efficiency – Recycling promotes smarter use of raw materials and reduces dependence on virgin resources. Integrating recycled materials into the production chain can increase efficiency and lower costs, while also strengthening the company’s market position as an eco-friendly leader.
Overall, recycling helps businesses operate responsibly, improve profitability, and enhance long-term competitiveness.
If you want to take advantage of Katja’s recycling coaching in your company, contact us:
Katja Laitinen, Recycling Coach
tel. +358 50 407 3959
katja.laitinen@sumi.fi