The basic idea behind producer responsibility is that the packaging producer is also responsible for its collection and recycling. Until now there have been various national practices within the EU, but a new directive aims to standardize the execution of producer responsibility and packaging labelling in different countries. Antti Tiilikainen, the Chairman of the Board at Finnish Plastics Recycling, talked about producer responsibility at a webinar organized by FPR. His presentation is available in English on the FPR website.